AI-generated product photo startup Presti has successfully closed a $3.5 million Seed round led by Partech alongside a handful of angel investors, including the likes of Thibaud Elzière, Maxime Brousse, Abou Laraki, Rémi Lemonnier and Julien Hirth. 

Using AI, Presti provides a solution to generate tailored, high-quality imagery solutions that significantly reduce production time and costs.

According to Nabil Toumi, co-founder and CEO of Presti:

“Our mission is to make high-quality product imagery accessible to all brands, allowing them to showcase their products in the best possible light without the traditional cost and time constraints.

We’re excited about this round of funding as it allows us to develop our technology further and expand our market presence.”

In e-commerce, product imagery is central to brand strategy, marketing and customer acquisition, directly impacting online sales through increased engagement and conversion rates. Traditional methods, including physical photo shoots and computer-generated imagery (CGI), often involve high costs, logistical challenges, and significant time investments.

The company has shown impressive traction. Since launching its product in February, Presti has consistently doubled its monthly revenue. 

“We’ve been truly blown away by how quickly Presti has built technology and product, making them a highly credible and differentiated player in this competitive space,”

“Most importantly, we have a strong conviction and a genuine belief that the Presti team has the talent, skills, and ambition to perfectly navigate this fast-moving space and become a leader of verticalised high-end product imagery for commerce powered by generative AI,” said Boris Golden, General Partner at Partech.

The company has also announced a strategic partnership with furniture e-tailer Maisons du Monde, which is fostering its leading role in AI-driven product photography for the furniture industry, offering best-in-class photorealism and customisation.

The fresh funding will help Presti expand its reach and continuously improve its technology and product offerings. 

Lead image: Presti. Photo: uncredited.