For many, the allure of Europe lies in its rich history, diverse cultures, and picturesque landscapes. “Europe is no longer just a dream vacation. With affordable flight options, it has become an achievable reality. The cultural richness and the chance to explore countries like France, Italy, and Spain are something I look forward to every year. This year, we’re planning a two-week holiday to explore the Mediterranean region,” said Priya Nair, a tech professional.
Rising disposable incomes, along with budget-friendly travel packages and direct international flights, have made overseas vacations more accessible to Bengaluru’s middle class. International tour operators report a significant rise in bookings to Europe, with Switzerland, the United Kingdom, and Germany emerging as top choices.
“The demand for European holidays has surged dramatically this year, particularly for family and honeymoon packages. There has been a marked increase in interest in countries like Greece and the Scandinavian regions. People are not just looking for typical sightseeing tours, but are seeking immersive cultural experiences such as food tours, wine tasting, and visiting local festivals. The appeal of Europe is not limited to its scenic beauty or cultural attractions. For many Bengaluru residents, it also offers an opportunity for an educational vacation. “We want our kids to experience the rich history of Europe firsthand. Visiting places like Rome and Athens will be a great learning experience for them,” said a travel operator.
Overall, Bengaluru residents are becoming more adventurous in their travel choices. With easier access to international destinations, a growing desire for unique cultural experiences, and the influence of social media, more people are opting for overseas vacations to make their summers memorable. As a result, Europe and other international hotspots are likely to remain top picks for Bengaluru’s travellers in the years to come.
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